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Corporate Gifting and Brand Advocacy

Build brand advocates with a custom advocacy strategy designed to boost the engagement your partners have with your brand 

Improve Stakeholder Engagement

The difference in revenue between an engaged customer and one that isn’t is monumental. That’s why B2B businesses are working harder than ever before to improve the engagement levels of their existing customers. A corporate gifting strategy can turn disengaged customers into engaged customers, increasing their customer-lifetime value by targeting key opportunities. Increase stakeholder advocacy by showing your appreciation for sales, engagement, or referrals with a corporate gift send. Partner relations don’t always go smoothly though, and corporate gifts can be the solution for mending damaged relationships before they become irreparable, giving you a new opportunity to engage the account again. 

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Fully engaged customers represent a 23% premium in share of wallet, profitability, revenue and relationship growth over the average customer.

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Reduce Churn Rate

Loss of customers through lack of engagement is a massive risk to business revenue but advocacy programs have been proven to reduce client turnover. Our advocacy programs come in a range of formats to match the needs of different businesses and address the different pain-points our clients experience. We can create a seamless onboarding process powered by branded merchandise or run intuitive corporate gifting marketing campaigns designed to keep customers engaged with your brand. 

Customer advocacy programs result in a 25% reduction in churn rate.
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Increase Referral Sales

Referrals are one of the most powerful marketing and sales tools for businesses, and they are a direct result of building strong brand advocates. To create brand advocates, B2B businesses should be in contact with their clients and partners throughout the year to stay relevant and bolster their relationships, rather than relying on customers to stay loyal with no incentive to do so. Corporate gifting can be utilised to do this to create onboardings with more impact, increase retention rates, and most importantly boost advocacy, which will lead to higher referral rates 

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Referred customers generate 16% more profits

What Our Clients Have To Say

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Client Feedback

10

Great support from Catherine as always. We were looking for a customer giveaway kit that sales could hand out at meetings and were presented with a number of good quality, useful options, which were assembled, packaged and shipped promptly once we had decided on what to include. Many thanks!

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Client Feedback

10

The branded napkins and coasters looked great! The quality was good and they offered a subtle branding element to our event, which worked well with the overall event. Thank you for your support and the suggestions provided upfront.

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Client Feedback

10

Impressed with how well MemMail pulled everything together at very short notice

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Client Feedback

10

Quality, speed and easy communication. Three words that sum up MemMails' services, time and time again.

Reconnect at Risk Accounts

Every business is at risk of accounts becoming disinterested and dropping off. Stopping this before it is too late is a great way to protect your annual revenue, by increasing the engagement on these accounts and, in turn, increasing their spending. By staying vigilant for the signs of at-risk accounts you can deploy corporate gifting campaigns to reenergise these accounts at key times. These signs could be a dip in engagement with social or email marketing, a lost renewal opportunity, or following lower than average feedback. All you need to do is tell us when and how you want us to reach out with a corporate gift campaign to these accounts. 

Low engagement is a sign of an ‘At Risk’ Account 

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Enquire About A Custom Brand Advocacy Plan

By seamlessly weaving strategic gifting initiatives into your relationship-building efforts, we create a unique and personalized advocacy journey for your stakeholders. Contact us now to discuss your specific requirements and let us collaborate with you to develop a bespoke plan that aligns with your goals. Unleash the power of customized brand advocacy and unlock new possibilities for your business. 

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